Terms and Conditions of the “glo™ x Athens Coffee Festival 2026” Competition

The company British American Tobacco HELLAS S.A., headquartered in Maroussi, Attica, 27 Agiou Thoma Street (hereinafter referred to for the sake of brevity as "the Organizer"), organizes the competition entitled "glo™ x Athens Coffee Festival 2026" (hereinafter referred to for the sake of brevity as "the Competition") in the context of promoting its products.

By participating in the competition, all participants fully and without any reservation accept the following terms:

1. Eligibility – Conditions 

Eligible to participate in the Competition are smokers /nicotine users who have reached the age of 18, are residents of Greece and have legal capacity. The employees of the companies British American Tobacco HELLAS S.A. and BBDO Omilos Epikoinonias A.E. and their associates, as well as their spouses and relatives of the first and second degree, are not eligible to participate.

In the event that a person not entitled to participate is declared a winner of the prizes, their participation shall be deemed invalid, they shall forfeit the relevant right and they shall not be awarded the corresponding prize. 

2. Duration

2.1 The competition starts on Monday, 14 September 2026 at 12:00 (hereinafter referred to as the “Opening of the Competition”) and ends on Friday, 25 September 2026  at 12:00 (hereinafter referred to as the “Closing of the Competition”).

The draw to determine the winners of the Competition prizes will be held on Friday, 25 September 2026 at 13:00.

2.2 Entries submitted within the above time limits shall be deemed valid and following the expiry of the Competition period, no further entries shall be accepted. Individuals who have been declared winners in previous glo™ contests organized by the Organizer and have accepted the prize are not eligible to validly participate for a period of six (6) months from the date of the announcement of their designation as winners of the relevant contest.

2.3. The Organizing Company reserves the right to modify, limit or extend the duration of the Competition, by amending these terms.

3. Participation in the competition

The way to participate in the Competition is as follows:

In order to take part in the competition, participants shall follow the glo Greece Instagram page (glo_greece), puss the button “like” to the relevant post that will be posted for the Competition, as well as comment under the post by answering the question : “If you had to choose only one type of coffee for the rest of your life, which one would it be?'".

In order for each entry to be considered valid, all the above steps shall have been followed, while the omission of even one of them shall render the entry invalid. All entries will be collected and on the specific dates mentioned above, the draw will be conducted to determine the winners of the prizes.

4. Prizes

4.1 The prizes to be awarded to twenty (20) lucky winners are twenty (20) double invitations to the Athens Coffee Festival, which will take place from September 26, 2026, to September 28, 2026, at Technopolis of the Municipality of Athens.

Participants will win the above prizes through a draw to be held on Friday, 25 September 2026 at 13:00 at the offices of the Advertising Company, BBDO Omilos Epikoinonias S.A.

The winners will be announced by the Organizer through the publication of a relevant Instagram Story. The winners will be notified of their selection via direct message that will be sent to them through Instagram by the Organizer. During such communication, each winner shall provide the Organizer with their full name and email address for the purpose of issuing the invitations (one (1) double invitation per winner).

4.2. The prizes are completely personal, non-transferable and the winners of the Competition do not have the right to exchange them for money or other replaceable items.

5. Announcement of the winners of the Competition

During the draw that will be held on the day and time specified above, twenty (20) lucky winners and ten (10) alternate winners will be selected. In the event that it is not possible to contact a winner by 18:00 p.m. of the day of each draw, i.e. Friday, 25 September 2026 and they do not contact the Organizer or the advertising agency cooperating with the Organizer within the above period of time (including the unforeseen circumstances and force majeure), or in the event that at any point in time it is judged that their participation was invalid, this person permanently loses their right to the prize of the Competition. The prize is subsequently awarded to the alternate winner, in the order selected by the draw. The communication with the alternate winner takes place on the same day after the final loss of the right to acquire the prize by the declared winner. If none of the alternate winners can be found or it is determined that their participation was not valid, etc., the Organizer reserves the right to cancel the prize or award it, at its absolute discretion to the next alternate winner in order, etc.

A "Valid entry" as described above means any participation in the Competition for which all of the following cumulatively apply:

(a) has been formulated in accordance with the present terms, posted on the Websites and does not contravene the applicable law, morality and public order,

(b) has been submitted in accordance with the procedure described in Article 3;

(c) the participation does not constitute, at the discretion of the Organizer, by itself product of illegal technical interference on the Organizer’s systems or in general fraud or unlawful interference by the participant or a third party and

(d) has been submitted and registered in the Organizer’s systems, within the specified period of time.

6. Prize Claim

Each winner, after informing that they accept the prize, will receive an update asking for their identification details. Each winner will receive the prize upon arrangement with the company.

7. Personal data – Declaration of consent

Legitimate grounds for processing your personal data are: 

(a) taking pre-contractual measures at your request, in order to participate in the competition.

(b) the execution of a contract regarding the selection of the winner and the receipt of the relevant prize. In particular, the privacy policy and the terms of use set out in the General Data Protection Regulation (2016/679) can be found here and here.

8. Amendment of Terms

The Organizer reserves the right to change the present terms, to shorten or extend the duration of the competition or to revoke it with its prior announcement by any appropriate means for this purpose.

9. Acceptance of terms – Consent

9.1 Participation in the Competition presupposes and implies the unconditional acceptance of all the terms hereof.

9.2 Participation in the competition may be subject to changes or interruptions that are completely dependent on the capabilities of the existing technology on which the action is based and which are beyond the control and responsibility of the Organizer, which is not responsible for all the above reasons.

10. Cancellation of participation in the Competition

Any of the winners at any stage can be disqualified for the following reasons:

(a) in the event that, for any reason, they  do not fully accept these terms in their entirety, all of which are considered essential;

(b) in the event that their participation does not meet any of the terms hereof,

(c) In the event that, for any reason, the attempt to contact the winner for the acceptance of the prize proves unsuccessful.

(d) in the event that at any stage of the Competition, even that of claim of the prizes, the winner does not wish to accept their prize or refuses to sign a certificate of acceptance thereof or refuses to provide proof of their identity, such as public documents (e.g. identity card, passport, driver's license), or does not fully accept, for any reason, these Terms in their entirety,  which are all considered essential, their participation is cancelled and this person permanently loses their right to the prize.

(e) the Organizer reserves the right to cancel participations with the result that the interested parties won’t be able to participate in the competition, in case their details are incomplete, they offend the image of the Organizer or morals and customs, public decency, etc.

In any case of cancellation of the winner's participation, their right to the prize is acquired by the next alternate winner.

11. Organizer's Responsibility

The Organizer is not responsible in the event that, for any technical reason, it is temporarily impossible to receive and register the participation of any participant in the Competition, or to determine the winner through the registration system. In any case, the Organizer's liability shall be limited to acts or omissions due to intent or gross negligence and in no case will it extend to unforeseen circumstances or events of force majeure. The Organizer shall not be held liable to the winner and participants in the event that due to force majeure, is unable to fulfill their obligations under these terms. The Organizer will not be responsible for any delays, changes.

The Organizer bears no criminal or civil liability for any problems that may arise with the prizes or as a result of them. After the expiration of the Competition period and the delivery of the prize as described above, all obligations of the Organizer cease to exist. The Organizer shall not assume any obligation whatsoever toward participants in the Competition.

12. Instagram

The Competition is not sponsored, endorsed or conducted by Instagram, nor is it affiliated with it in any way, therefore Instagram shall not be held liable for any claim or claim of a participant or any third party arising from or in connection with this Competition.