glo IS THE RESULT OF BAT’S COMMITMENT TO BUILD A BETTER FUTURE

«We have a clear purpose to build A Better Tomorrow™ by reducing the health impact of our business, creating new products, backed by science, that provide adult smokers with alternatives.»

BAT is a world leader in consumer goods, of different categories, with a broad range of products in the tobacco and nicotine sector. BAT Group was founded in 1902 and today operates in over 175 markets while it has 75 production sites worldwide.
With its long experience and expertise in the field of tobacco and nicotine, BAT continues to innovate and invest in science to create New Categories offering a greater choice of quality, potentially reduced risk products to adult consumers. Over 1,500 dedicated scientists and engineers work for them. BAT science and research is transparent, and the results of studies are published and available on the company’s science website, bat-science.com. The studies are also peer-reviewed by authoritative scientific journals. BAT has developed a portfolio of combustion-free alternative smoking products, including glo heated tobacco.

glo is the result of a long and wide-ranging Research and Development programme involving over 100 world-renowned designers and experts, together with producers on five continents.

BAT’s ambition is fifty million consumers of new products by 2030.

If you would like to find out more about the world of BAT and its corporate vision, click on the link below.
READ MORE